What you need to know.
 
The only thing more important than a big idea is having a team that's committed to seeing it through.
 
BrandFire prides itself on 5 core areas of expertise:
 
Shopper / Retail Marketing
 
Brand Activation
 
Advertising
 
Brand Development / Planning
 
Digital & Social
 
Our secret weapon is that we aren't a company, we're a group of people with a strong sense of shared values – which are founded around our culture of Curiosity, Commitment, Collaboration, Creativity, Camaraderie and Courage.
 

curiosity
cu·ri·os·i·ty [kyoor-ee-os-i-tee]
noun, plural cu·ri·os·i·ties.
  1. the desire to learn or know about anything; inquisitiveness.
  2. a curious, rare, or novel thing.
  3. a strange, curious, or interesting quality.
  4. archaic, carefulness; fastidiousness.
 
It may kill cats, but it makes for great marketing.
We're always asking why. Aren't you curious how we do it?
 
 

commitment
com·mit·ment [kuh-mit-muhnt]
noun
  1. the act of committing.
  2. the state of being committed.
  3. the act of committing, pledging, or engaging oneself.
  4. a pledge or promise; obligation.
  5. engagement; involvement.
 
Bacon and Eggs – The chicken cooperated, the pig made a commitment.
Many of our people are so committed, they should be committed.
 
 
 

collaboration
col·lab·o·ra·tion [kuh-lab-uh-rey-shuhn]
noun
  1. the act or process of collaborating.
  2. a product resulting from collaboration.
 
The strongest sports teams are the ones that work together. And that's why we often involve our clients in the creative process.
 
 

creativity
cre·a·tiv·i·ty [kree-ey-tiv-i-tee]
noun
  1. the state or quality of being creative.
  2. the ability to transcend traditional ideas, rules, patterns, relationships, or the like, and to create meaningful new ideas, forms, methods, interpretations, etc.; originality, progressiveness, or imagination.
  3. the process by which one utilizes creative ability.
 
This is one of our favourites. And it's not just limited to our "creative department".
 
 



camaraderie
ca·ma·ra·de·rie [kah-muh-rah-duh-ree]
noun
  1. mutual trust and friendship among people who spend a lot of time together.
  2. comradeship; good-fellowship.
 
When people are surrounded by others with shared values, magic happens. We work that way with Clients too!
 

courage
cour·age [kur-ij]
noun

1. the quality of mind or spirit that enables a person to face difficulty, danger, pain, etc., without fear; bravery.

 
It's tempting to take the easy road. It takes courage to explore new areas. Go ahead… challenge us. We can take it.
 
 
 
 
 
BrandFire will retain your information in strict confidence.
 
416-987-FIRE (3473) info@brandfire.ca 416-987-3214